We are happy to announce that The Wedewer Group has launched its new veterinarian research panel, VetMedResearch.com, already one of the largest veterinary research panels in the U.S. This proprietary veterinary research panel was developed to help animal health companies get fast, cost-effective and reliable data from veterinarians, veterinary technicians and veterinary hospital managers. Our panel [...]
For the most part I’m not a proponent of making New Year’s resolutions. Resolutions suggest that you will suddenly wake up tomorrow and magically start doing X or stop doing Y. You stay on the wagon or you fall off. You win or you lose. Frankly, most of us aren’t designed for the pressures of making resolutions. [...]
A non-profit pro bono client recently handled sending out their own survey invitations. Out of about 1,700 emails they sent, they got a whopping five survey responses. FIVE. Fortunately, the reasons for the dismal response rate were fairly easy to correct. They didn’t follow the two overarching rules for creating successful email survey invitations: 1) Make [...]